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Bettina Sherick

Hollywood in Pixels
Marketing Consultant & Founder
Los Angeles, CA
Bettina Sherick launched her first website in 1997 as a side project when she was a marketing manager at Strouds, Inc., and ever since has been a passionate teacher and student of digital marketing. She is fascinated by the impact that digital continues to change the way people connect, communicate, and consume. Her 17 years of digital strategy and marketing experience has led her to founding Be.InTouch Advisors.

In her previous role as SVP, Digital Strategic Marketing, Bettina Sherick pioneered Digital Marketing for 20th Century Fox International (TCFI). During her 14 years with Fox, she ensured that TCFI consistently stayed at the forefront of innovative marketing. She oversaw over 100+ international digital marketing campaigns, including blockbusters such as THE FAULT IN OUR STARS, LIFE OF PI, the entire X-MEN franchise, both RISE and DAWN OF THE PLANET OF THE APES, AVATAR, all films in the ICE AGE franchise, and THE SIMPSONS MOVIE, the latter of which won the Webby Award and People's Voice Webby Award.
Thursday, February 2
 

9:00am

9:15am

10:00am

10:30am

11:05am

11:35am

12:00pm

2:00pm

2:30pm

3:00pm

3:40pm

4:15pm

4:45pm

5:15pm

5:30pm

 

My Moderators Sessions

Thursday, February 2
 

2:30pm

3:40pm