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Thursday, February 2 • 11:35am - 11:55am
The Internet of (Every)thing & the "Always On" Consumer

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The Internet of Things is here now! The network of physical devices, vehicles, buildings and other items that are connected via sensors, electronics, beacons all connected through networks and exchanging data in real-time or near real-time exists and is growing in leaps and bounds. From home automation, wearables, smart cars, even VR experiences will continue to transform the world in which we live, work, and play. This session we will hear from leaders in the IoT community about why IoT matters now for CPG marketers, and what trends will shape the way consumers work, live and play as everything gets smarter. 

Moderators
avatar for Zach Johnson

Zach Johnson

Director, Global Partnerships, CPG, Amazon
My organization advises brands, media and insights teams within the consumer packaged goods (CPG) category on how to build ecommerce communication strategies that build brands. I have worked in digital marketing since 1998 and have a solid understanding of how to leverage emerging... Read More →

Speakers
avatar for Kelly Downey

Kelly Downey

VP, Digital & Shopper Solutions, Philips
Detail-driven sales and marketing executive with more than 25+ years of experience leading large teams and managing significant budgets within the highly competitive Kraft Foods, Unilever and Philips Consumer Lifestyle organizations. Vast experience across matrixed organizations with... Read More →
avatar for Kimberly Sauceda

Kimberly Sauceda

Director, Marketing, Smart Home, Logitech
Kimberly Sauceda is a highly experienced marketer, having worked on major CPG brands and top-rated technology companies throughout her career. She has a successful track record of introducing exceptional products to new categories, as well as growing market share with current products... Read More →


Thursday February 2, 2017 11:35am - 11:55am
Marriott Marquis C2 780 Mission St, San Francisco, CA 94103

Attendees (10)