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avatar for Ginny McCormick

Ginny McCormick

Hasbro
VP, Integrated Media & Promotions
Greater Boston Area
Strategic brand leader with a track record of delivering breakthrough creative and measurable results across digital platforms for CPG brands. Accomplished in leveraging digital platforms and new technologies to create products and marketing that resonated with youth and adult consumer segments. 

Recent wins include creating new ways to connect digital engagement to physical retail sales, generating financial savings by mining analytics, and simultaneous brand launch across owned, earned, & paid channels globally in 20+ markets.

My Speakers Sessions

Thursday, February 2
 

10:00am PST